From the Blog

Printing Guides & Studio Notes

What we have learned running presses in Dhaka — written for the people who send us files.

Your screen mixes light, a press mixes ink. Here is what actually changes between the file you approve and the sheet that comes off the press.

GSM, calliper, coated, uncoated, silk. A plain-language guide to picking a stock that suits the job instead of the spec sheet.

Most delays in production come from three millimetres of missing artwork. Here is how to export a file that goes straight to plate.

Beautiful print on the wrong box still fails. Start with the dieline, the shelf and the courier, then design the surface.

A billboard does not need 300 DPI. Understanding viewing distance saves you gigabytes and stops files failing at the RIP.

There is a break-even point where offset becomes cheaper than digital. Knowing roughly where it sits keeps your budget honest.

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